This seminar challenges you to reflect and adapt how you plan, prepare and deliver your presentations to mono- and multi-cultural audiences. By taking into account your audience’s cultural preferences when planning and delivering your presentation you will better connect, inform and persuade. We’ll use an “own-case “approach, making this seminar ideal for all professionals regularly presenting to international audiences.
What you’ll learn
Apply the head, hand & heart approach to ensure audience-focused presentations.
Analyze your audiences needs and preferences.
Integrate your awareness of your audience’s culture to your planning and delivery process.
Develop your ability to deliver a memorable message.
Prepare to transfer the training into your workplace.
Typical training topics
Planning for impact
what do I want to achieve?
what do I know about my audience?
what approach will interest my audience?
Messaging to multi-cultural audiences
applying awareness of key cultural dimensions
developing strategies to identify potential pitfalls
focusing on classic cultural derailers
individualism – communitarianism (appealing to the individual or group)
neutral – affective ( displaying emotions and personal feelings)
remaining authentic while respecting your audience’s cultural preferences
Building clarity through structure
building an argument
signposting and labeling for clarity
Getting the message across
telling the story
reinforcing the message through positive imagery and wording
making the message stick with anecdotes and examples
using your voice – 5P approach
choosing your non-verbal signals
Seizing the opportunity of questions
dealing with questions – 4R technique
getting the ball rolling and keeping control
dealing with difficult / hostile questions
This eBook does exactly what you would expect from the title – it gives you lots and lots of phrases you can use when presenting in English.