About this training
“People think that stories are shaped by people. In fact, it’s the other way around …” – Terry Pratchett
Storytelling is one of the most powerful tools available to effective communicators. This seminar is for all leaders, managers and specialists who want to build trust, influence others and inspire action inside their organization and beyond.

Your outcomes
- What makes a story a story.
- Embrace the power of story-work in a business context.
- Analyze your audience’s needs, wants and hooks.
- Consider the importance of storytelling as an influencing tool.
- Craft or select stories to meet your specific communications needs.
- Acquire practical tips, tricks, do’s and don’ts to get you started on your journey.
- Practised, practised and practised.
Training content
- Everybody can tell stories – a hands on demonstration.
- Common objections to using storytelling in business.
- Why our brains love a good story and why stories work.
- Building your story by starting with the theme, the emotion and the audience – and then implementing the 4D process.
- Having the courage to connect- with emotion, energy and authenticity.
- Simple stories every professional needs in their pocket.
- Dos and don’ts of using stories in the workplace.
- Stories and slides – breaking the mold when presenting.
- Practical strategies for building a bank of stories and transferring your training to your workplace.
Focus on communication
Interviewing skills
Proven strategies, tools & tips to uncover and gather key information to support your decision-making.
Communicating difficult news
Structure your message, manage emotions and communicate difficult news with control & empathy.
Storytelling in business
Build real-world storytelling skills to influence, lead, teach, inspire others and deliver change.
Effective spoken communication
Through engaging hands-on activities, you'll develop practical skills and learn to hear & be heard.

Contact us for more information
Your personal data is safe with us and you won’t be entered on any mailing lists if you submit this form.

Recent
17 practical ways senior managers and executives can support...29. November 2019 - 10:27
Which topics are most suited for the live virtual training...16. October 2019 - 11:11
Lessons learned: making live virtual training work for our...8. October 2019 - 11:10
How and why we got started with live virtual training in...12. September 2019 - 09:36
Popular
Tags
difficult news
emailing
facilitating
HR
influencing
intercultural
L&D
leadership
managing conflict
managing others
Meetings
methods and tools
networking
presenting
socializing
Staff training
teamwork
virtual teams
Vocabulary and phrases
Writing
Comments