“People think that stories are shaped by people. In fact, it’s the other way around …” – Terry Pratchett
Participant rating
WHO’S IT FOR?
Storytelling is one of the most powerful tools available to effective communicators. This seminar is for all leaders, managers and specialists who want to build trust, influence others and inspire action inside their organization and beyond.
By the end of the training intervention you will have:
- considered what makes a story a story
- embraced the power of story-work in a business context
- analyzed your audience’s needs, wants and hooks
- considered the importance of storytelling as an influencing tool
- crafted or selected stories to meet your specific communications needs
- acquired practical tips, tricks, do’s and don’ts to get you started on your journey
- practised, practised and practised
WHAT’S COVERED IN THE TRAINING?
- Everybody can tell stories – a hands on demonstration
- Common objections to using storytelling in business
- Why our brains love a good story and why stories work
- Building your story by starting with the theme, the emotion and the audience – and then implementing the 4D process
- Having the courage to connect- with emotion, energy and authenticity
- Simple stories every professional needs in their pocket
- Dos and don’ts of using stories in the workplace
- Stories and slides – breaking the mold when presenting
- Practical strategies for building a bank of stories and transferring your training to your workplace
Related
Written by our staff
Jobs at Target Training
We are always looking for qualified, experienced and people-oriented professionals. For that reason, we run an ongoing recruitment process. We accept applications for future positions.
TAKE A SHORTCUT TO
Target Training GmbH
Kopernikusstrasse 13 - 63071 Offenbach am Main - Tel: +49 69 8484 79 0 - Fax: +49 69 8484 79 21
