Storytelling in business
Interpersonal & Communication Skills Training
Acquire practical tips and tricks to get you started on your storytelling journey.
Your outcomes
- What makes a story a story.
- Embrace the power of story-work in a business context.
- Analyze your audience’s needs, wants and hooks.
- Consider the importance of storytelling as an influencing tool.
- Craft or select stories to meet your specific communications needs.
- Acquire practical tips, tricks, do’s and don’ts to get you started on your journey.
- Practise, practise and practise.
Training content
- Everybody can tell stories – a hands on demonstration.
- Common objections to using storytelling in business.
- Why our brains love a good story and why stories work.
- Building your story by starting with the theme, the emotion and the audience – and then implementing the 4D process.
- Having the courage to connect- with emotion, energy and authenticity.
- Simple stories every professional needs in their pocket.
- Dos and don’ts of using stories in the workplace.
- Stories and slides – breaking the mold when presenting.
- Practical strategies for building a bank of stories and transferring your training to your workplace.
Use storytelling as an influencing tool.
Connect with emotion, energy and authenticity.
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