The CIA model: Control, Influence, Accept
- Reading time
- 5 Minutes
- Target audience
- For leaders, managers, and professionals who want to strengthen their ability to navigate uncertainty, influence outcomes, and respond effectively to challenging situations.
One of the challenges of leadership is knowing where to focus your attention and energy. Whether you’re leading organisational change, navigating a difficult conversation, or responding to unexpected challenges, your effectiveness depends on recognising what you can control, where you can influence outcomes, and what you simply need to accept.
A framework that we use in our leadership and communication training is the CIA Model,from The Critically Reflective Practitioner. The model provides a practical way to cut through uncertainty and focus effort where it can have the greatest impact. By helping leaders separate what they can control, what they can influence, and what they need to accept, it enables more effective decision-making, resilience, and purposeful action.
CIA Model
| Control | Influence | Accept |
|---|---|---|
| identify which elements of the situation you can directly control | identify the elements that you can’t control, but that you can perhaps influence | identify the things that you can neither control or influence, and learn to live with them |
Control
When we deliver training on leadership, change management and influencing skills, we often begin with a simple exercise: asking participants to list the things they can directly control in a challenging situation. The first lists are usually quite short. But as the discussion develops, people begin to realise they have far more control than they first thought.
The first lesson of the CIA Model is that we usually have more control than we think—we just need to know where to look. By focusing our energy on the things we can control, we put ourselves in the best position to influence the things we can’t.
Some of the things that are within our control include:
- our attitude and mindset
- how we respond
- the effort we put in
- the decisions we make
- how we communicate with others
- our knowledge and skills
- our preparation
- behaviours and habits
You may notice that our emotions don’t appear on this list. That’s because we can’t always control what we feel in the moment. Emotions are a natural response to our experiences. What we can control is how we respond to those emotions—the choices we make, the words we use, and the actions we take.
“Make the best use of what is in your power, and take the rest as it happens.”
Epictetus
Influence
Once we’ve identified what we can and can’t control, the next step is to consider where we can have influence. This is often where leadership has its greatest impact. While we can’t control every decision, every person or every outcome, we can shape what happens through our actions, relationships and communication.
For example, a leader may not be able to control a change initiative decided by senior leadership, but they can influence how their team understands the change, how concerns are discussed, and how effectively people adapt.
Rather than becoming frustrated by circumstances beyond our control, we identify the areas where we can make a difference through influencing. Influence comes in many forms: building trust, asking thoughtful questions, communicating clearly, sharing expertise, setting a positive example and developing strong relationships. These behaviours don’t guarantee the outcome we want, but they significantly increase the likelihood of achieving it.
Accept
The final part of the CIA Model is often the most challenging: accepting the things we can neither control nor influence. Acceptance isn’t about giving up or lowering our expectations. A cceptance does not mean agreeing with everything that happens or becoming passive. It means acknowledging reality so that we can make better choices about what to do next, rather than wasting energy wishing it were different.
Every leader will encounter setbacks, unexpected change, difficult people and decisions they disagree with. While these situations may be frustrating, dwelling on them rarely improves the outcome. Instead, acceptance allows us to conserve our energy and redirect it towards the things we can control and the people we can influence.
Conclusion
The CIA Model is ultimately about directing our energy wisely. We cannot control every challenge we face, but we can choose where we focus our attention, how we respond, and where we seek to make an impact. For leaders, this shift in perspective can make the difference between feeling overwhelmed by circumstances and responding with clarity, confidence and purpose.
For more information
For more tips and advice on influencing and dealing with change, see these posts:









